Improved Collaboration primary driver for Web 2.0 technologies, says survey

WorkLight says popular Internet tools such as Facebook and iGoogle are at the heart of a recent survey that reveals new figures regarding enterprise adoption of Web 2.0 technologies.

In the survey (conducted by Ziff Davis Enterprise), 282 IT professionals were polled about their plans and concerns around Web 2.0 adoption, with more than 71 percent of respondents indicating that improved collaboration was a primary driver for adopting these new technologies. “Social networks are becoming an attractive business tool for major organizations, with companies looking to implement these technologies for both their employees and customers,” said David Lavenda, VP Marketing & Product Strategy at WorkLight. “It’s consumer technologies that are driving companies to adopt these applications – tools like Facebook, iGoogle and other popular Internet services we all use at home.”

Still, while more than half of survey respondents confirmed that companies they work for allow access to social networking sites such as Facebook, 41 percent claimed that security remains their chief concern in offering their employees access to these tools.

“This data reinforces the fact that security should be a priority for organizations implementing Web 2.0 services and tools,” said Lavenda. “Organizations need to provide a secure environment for their employees, customers and partners to collaborate and access enterprise application data.”

To meet this need, WorkLight has spearheaded the establishment of the Secure Enterprise 2.0 Forum to provide an open forum for industry experts to discuss how to secure Web 2.0 for business – experts that include CISOs and members of Fortune 500 organizations.

To learn more about the Secure Enterprise 2.0 Forum, click: http://www.secure-enterprise20.org

To read more about the survey, click: http://www.eweek.com/c/a/Messaging-and-Collaboration/Enterprises-Diving-into-Web-20-Waters/

To arrange an interview with David Lavenda to speak about these issues, contact:

Darshna Kamani
Eskenzi PR Ltd
Tel: 020 7183 2834
Email: This email address is being protected from spambots. You need JavaScript enabled to view it.
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