- Published: 06 August 2010
- Written by Editor
Onstream Media Debuts MarketPlace365(TM) with SUBWAY
Onstream Media Corporation (Nasdaq: ONSM), a leading online service provider of live and on-demand Internet broadcasting, corporate web communications and virtual marketplace technology, has announced the debut of its MarketPlace365(TM) virtual tradeshow platform with SUBWAY®. Over 100 of the top food, beverage and consumer packaged goods and service providers are participating in the restaurant chain's new online, business-to-business marketplace. Participating companies include: Coca Cola, Frito Lay, ADP, Comcast, Dr. Pepper/Seven Up Inc., DelMonte Fresh Produce Inc., McCain Foods, Sysco, Val Pak, and Otis Spunkmeyer. The show is open to SUBWAY franchisees, employees, sponsors and vendors. The launch of the marketplace coincided with SUBWAY's annual convention held July 23 - 25 at McCormick Place in Chicago, Illinois.
The SUBWAY® restaurant chain is the world's largest submarine sandwich franchise, with more than 33,000 restaurants in 91 countries. In fact, the SUBWAY® brand was ranked the number one franchise opportunity in Entrepreneur magazine's "Annual Franchise 500®" listing.
"Onstream Media's MarketPlace365 platform is the type of comprehensive, unifying, virtual tradeshow and marketplace technology that we were looking for to extend value to our franchise owner community," said Fred DeLuca, Co-Founder of SUBWAY Restaurant Chain. "With SUBWAY locations in 91 countries, we needed a highly efficient communication tool to efficiently and effectively bring valuable information to our team. MarketPlace365 will help us bring the world of SUBWAY information, from marketing initiatives to equipment and services, home to the desktops of our local franchisees around the globe."
"SUBWAY's virtual tradeshow is a great, showcase example of what's possible using Onstream Media's self-provisioning, multimedia MarketPlace365 technology," said Randy Selman, President & CEO of Onstream Media. "SUBWAY is creating a perpetual online community of interest where its suppliers, manufacturers, franchisees, employees and sponsors can come together in an online forum to exchange information and stay current with new innovations throughout the SUBWAY organization."
SUBWAY's MarketPlace365 features:
-- Over 100 food, beverage and consumer packaged good and service providers - all with their own virtual booths; -- An array of communication tools including webcasting, webinars and direct chat; -- Rich, multimedia content management solutions for archived information; and -- The ability to further leverage social networks and syndicate content.
MarketPlace365 gives trade show organizers, entrepreneurs, publishers and associations the tools to create an online community for their market sector or area of interest, delivering lead generation, social networking and efficient information distribution. MarketPlace365 provides advanced media capabilities such as live and on demand webcasts, webinars and web conferences, searchable rich media libraries, virtual classroom training and on-line discussion forums. In addition, the user generated content capability, with automated workflows, including transcoding of virtually all types of video formats, also allows effortless expansion of the marketplace's rich media content from many contributors.
About the SUBWAY Chain:
The SUBWAY® restaurant chain is the world's largest submarine sandwich franchise, with more than 33,000 locations in 91 countries. Headquartered in Milford, Connecticut, and with regional offices in Amsterdam, Beirut, Brisbane, Miami, and Singapore, the SUBWAY® chain was co-founded by Fred DeLuca and Dr. Peter Buck in 1965.
The SUBWAY® brand was ranked the number one franchise opportunity in Entrepreneur magazine's 2007 "Annual Franchise 500®" listing - the 15th time in 20 years that the chain has achieved this honor. For more information about the SUBWAY® restaurant chain, visit www.subway.com. SUBWAY® is a registered trademark of Doctor's Associates Inc.
About Onstream Media:
Onstream Media Corporation (Nasdaq: ONSM) is a leading online service provider of live and on-demand Internet broadcasting, corporate web communications and virtual marketplace technology. Onstream Media's innovative Digital Media Services Platform (DMSP) provides customers with cost effective tools for encoding, managing, indexing, and publishing content via the Internet. The DMSP provides intelligent delivery and syndication of video advertising, streaming video, mobile streaming and supports pay-per-view for online video and other rich media assets. The DMSP also provides an efficient workflow for transcoding and publishing user-generated content in combination with social networks and online video classifieds, utilizing Onstream Media's patent-pending Auction Video(TM) technology. The company's MarketPlace365(TM) solution enables publishers, associations, trade show promoters and entrepreneurs to rapidly and cost effectively self-deploy their own profitable, online virtual marketplaces. In addition, Onstream Media provides live and on-demand webcasting, webinars, web and audio conferencing services. To date, almost half of the Fortune 1000 companies and 78% of the Fortune 100 CEOs and CFOs have used Onstream Media's services. Select Onstream Media customers include: AAA, Bonnier Corporation, Dell, Disney, Georgetown University, National Press Club, PR Newswire, Shareholder.com (NASDAQ), Sony Pictures and the U.S. Government. Onstream Media's strategic relationships include Akamai, Adobe, BT Conferencing, eBay and Qwest. For more information, visit Onstream Media at www.onstreammedia.com or call 954-917-6655.
Media Relations: Chris Faust Fastlane (Onstream Media) 973-226-4379 This email address is being protected from spambots. You need JavaScript enabled to view it. Michele DiNello Subway 203-877-4281, ext. 1302 203-877-4282 This email address is being protected from spambots. You need JavaScript enabled to view it.