Wireless Ronin and Sprint Form a Strategic Partnership to Provide Sprint 4G-Powered Digital Signage Solution

Wireless Ronin Technologies, Inc. (Nasdaq:RNIN), a Minneapolis-based digital signage provider, announced today that it has entered into a teaming and co-marketing agreement with Sprint (NYSE:S) to offer customers a comprehensive, fully-hosted digital signage and content management solution. The partnership pairs Sprint wireless technologies with Wireless Ronin's end-to-end corporate digital signage network.

"Our relationship with Wireless Ronin exemplifies the type of digital signage breakthroughs achievable through Sprint's 4G network," said Wayne Ward, vice president of Sprint's Emerging Solutions Group. "Sprint's head start in 4G has helped partners like Wireless Ronin in rapidly implementing 4G functionality while further exploring 4G's vast potential."

The Wireless Ronin and Sprint solution will leverage WRT's extensive digital signage market presence with its proprietary RoninCast(R) software platform, dynamic content engineering and network support through its 24/7/365 network operations center (NOC) along with Sprint's 4G data connectivity system. This combination offers a very robust, flexible, and economical solution. By incorporating the Sprint 4G network into RoninCast software, the customer can run its system parallel with its business network thereby limiting IT integration requirements. The combined expertise of WRT and Sprint will offer the customer an easily implemented solution to drive measurable business results. The fully hosted solution allows the customer to focus on core business operations leaving the rest to WRT.

"Wireless Ronin benefits tremendously from the reach of a partner like Sprint," said Scott Koller, president and chief executive officer of Wireless Ronin Technologies. "This offers us the chance to leverage the business relationship that Sprint has created with a wide variety of customers while extending the breadth of our digital signage solutions using the Sprint 4G network. We are proud to affiliate with a trusted and innovative company like Sprint."

About Sprint Nextel

Sprint Nextel offers a comprehensive range of wireless and wireline communications services bringing the freedom of mobility to consumers, businesses and government users. Sprint Nextel served more than 49.9 million customers at the end of 2010 and is widely recognized for developing, engineering and deploying innovative technologies, including the first wireless 4G service from a national carrier in the United States; offering industry-leading mobile data services, leading prepaid brands including Virgin Mobile USA, Boost Mobile, and Assurance Wireless; instant national and international push-to-talk capabilities; and a global Tier 1 Internet backbone. Newsweek ranked Sprint No. 6 in its 2010 Green Rankings, listing it as one of the nation's greenest companies, the highest of any telecommunications company. You can learn more and visit Sprint at www.sprint.com or www.facebook.com/sprint and www.twitter.com/sprint.

About Wireless Ronin Technologies

Wireless Ronin Technologies (www.wirelessronin.com) has developed RoninCast(R) software as a complete solution designed to address the evolving digital signage marketplace. RoninCast(R) software enables clients to manage digital signage networks from a central location and provides turnkey solutions in the digital signage marketplace. The RoninCast(R) software suite facilitates customized distribution with network management, playlist creation and scheduling, and database integration. Wireless Ronin offers an array of services to support RoninCast(R) software including consulting, creative development, project management, installation, training, and support and hosting through our networks operations center (NOC). The company's common stock trades on the NASDAQ Capital Market under the symbol "RNIN."

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SOURCE: Wireless Ronin Technologies, Inc.

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