- Published: 17 January 2010
The application comes with the iPhone™ commercial roll-out in Israel started on December 10th 2009.
Paris, France, January 18th, 2010 – Streamezzo, the leading provider of Rich Application Software platform for mobile, announced that Partner Communications Company Ltd. ("Partner" or "the Company"), a leading Israeli mobile communications operator has selected Streamezzo’s software products and professional services to develop, deploy and run its interactive Live TV application for iPhone™. This application, distributed through Apple’s App Store, coincides with the iPhone™ commercial roll-out in Israel. This service enables Partner to offer new iPhone™ subscribers the best-in-class Mobile TV experience.
The application couples the most unique and intuitive Mobile TV application, with the additional features provided by the iPhone™ platform in terms of user experience and navigation. It also offers all the functionality of Mobile TV such as access to Live TV through the embedded video player, channel grid and interactive Electronic Program Guide (EPG) in the most intuitive way.
This interactive Mobile TV completes the first Partner Mobile TV offer already developed and deployed by Streamezzo and running on more than 25 handsets. Thanks to its unique technology, Streamezzo can deploy one application on all major OS and mobile platforms including Android™, BlackBerry®, Java®, Linux®, Symbian® and Windows Mobile® without long and constraining porting efforts. “Working with Partner on their iPhone Mobile TV application has been a great opportunity for Streamezzo” said Olivier Avaro, CEO of Streamezzo, “The iPhone, although such unique device, seamlessly integrated in the Mobile TV environment we had been delivering to Partner in the last years”.
“We were looking for a fast and effective way to deliver interactive Mobile TV to our future iPhone™ subscribers” said Ron Lev head of product marketing and handsets in Partner. "We had a proven track record of success in Mobile TV with Streamezzo, so we could trust their ability in facing this new challenge. Thanks to their know-how and reactivity we are now offering a complete and competitive Mobile TV service to our customers, with a state-of-the-art user experience”.