Core Facts

- GyPSii the mobile lifestyle application – create, share, connect – turning your mobile phone into a “Personal Digital Lifestyle Recorder”.
- GyPSii is the global Social Network created solely to cater for today’s mobile lifestyle and a generation of people who want to be socially networked on the move.
- GyPSii, the award-winning, location-aware, mobile social network application has today launched on Apple’s iPhone application store.  
- iPhone owners can download GyPSii for free, direct from the iPhone application store and immediately start creating and sharing “geotagged” content in real time with friends,family and other GyPSii members.  

- GyPSii delivers an all-in-one, mobile social networking experience utilising the iPhone’s built-in location, media and location technologies.
- GyPSii empowers people to share their experiences in real time,including their location, with related images, comments, status and information – all direct from their mobile, building a multi-media virtual diary on their world.
- Via the GyPSii CONNECT service, GyPSii users can automatically update and share their status, newly created places and friends in real time across other social networks such as Twitter and Facebook. Set up GyPSii CONNECT here.
- The GyPSii application is already available on a wide range of devices from companies including Samsung, Nokia, LG, and Blackberry SmartPhones and can be downloaded directly at www.gypsii.com/m (for a full list of supported devices).
- The GyPSii iPhone application is available in English and Chinese, with other languages to follow shortly. Developed by GeoSentric Oyj (NASDAQ OMX: GEO1V)

Quotes

- Dan Harple, GyPSii Chairman: “GyPSii and the iPhone is the perfect marriage. Our application is the only one truly designed to record their lives in real-time, to telltheir life story, and help people explore their world using the one device that is with them at all times – the mobile phone.“

• Dan Harple, GyPSii Chairman: “With GyPSii, you can share what you are doing or planning in real time with your community of friends and followers, and they can comment on it instantly without having to wait until they’re next at their PC.  We expect iPhone users to quickly become GyPSii fans and use the application to stay connected to their community no matter what network or devices they use.”

- Shane Lennon GyPSii SVP Product Management and Marketing: “The launch of our iPhone app, also marks the launch of our next generation of user experience (UX).“
- Shane Lennon GyPSii SVP Product Management and Marketing: iPhone has blazed the trail for how mobile phones are being used today. Our next generation UX, has been created after close study of how people want to create content, share it and connect with others while on the move.”

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