ISTANBUL, TURKEY - October 15, 2010 (Investorideas.com newswire) - TouchIT Technologies, Inc. (OTC.BB:TUCN), a leading manufacturer of touch-based visual communication products, has announced today that it is stepping up its sales efforts in the Middle East as a response to growing demand for its products in the region.

"The appointment of Mr. Sami Assir as Middle East Regional Sales Manager was our first step for expansion," remarked Ronnie Murphy, President of World Wide Sales at TouchIT Technologies. "Sami brings with him over 30 years sales experience in the region and is well known and respected in the industry," he added.

 Mr. Assir's first distribution appointment is Hoshan headquartered in Riyadh, Saudi Arabia. With over 350 sales staff, distribution, retail and sales offices throughout the Kingdom, Hoshan are well positioned to distribute the TouchIT Technologies' product line. "The TouchIT Product line is a perfect fit for our business," remarked Mr Iftikhar Awan, Director of Marketing at Hoshan. "We look forward to pushing this out to our customers in a market that is clearly expanding rapidly for this technology. TouchIT adds further value to the wide range of AV products we are marketing," he added.

A distribution partner has also been appointed in Kuwait where United Networks recently launched the product line at the Kuwait Free Trade Zone Education Exhibition. In addition a sales support office run by Mr. Assir has been established in Beirut, Lebanon to support the region's sales efforts. Mr. Assir is in talks with a number of potential partners in other countries throughout the Middle East including Egypt, Oman, and Lebanon which he expects to be on board very soon.

"This is exciting times for the company," commented Ronnie Murphy. "We've been enjoying excellent growth in Europe and the USA, so now it's time for us to start setting our sights further afield," he concluded.

For further details please contact TouchIT Technologies.

About TouchIT Technologies

TouchIT Technologies designs, produces and markets touch-based visual communication products. We manufacture a large range of touch screen and touch board products to suit all types of application from 42" LCD touch-screens to large interactive whiteboard displays and audience response systems. We have manufacturing facilities in Istanbul, Turkey and Sales Offices in London, UK, Co Limerick, Ireland and Boston, Massachusetts USA.

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