New York, NY - Point Roberts, WA - October 22, 2014 (www.investorideas.com newswire) Investorideas.com (www.investorideas.com), a financial news source covering leading sectors including biometrics and mobile tech, issues follow-up commentary from biometric experts following the official launch of Apple Pay. Alan Goode of Goode Intelligence, Janice Kephart, founder of the Secure Identity and Biometrics Association (SIBA) and Gino Pereira, CEO of NXT-ID (NASDAQ: NXTD) a company introducing its own biometric smart wallet, talk about the controversial launch that is shaking up the payment industry.
Biometric expert Alan Goode of Goode Intelligence commented, "Apple Pay has the potential to kick-start the mobile payments market and Apple has created a solution that is convenient, smart and secure. By partnering with large parts of the payments ecosystem, Apple Pay could well succeed where other mobile payments solutions have faltered. I think the stand-out feature of Apple Pay is the use of fingerprint biometrics for authentication purposes and mirrors PayPal and Alipay in its adoption. Other news this week; with the partnership between biometric card vendor, Zwipe, and MasterCard we may well be at the beginning of a transformation for payment authentication, replacing PINs for higher-value contact card-based payments and facilitating increased amounts for purchases using contactless cards and NFC-equipped mobile devices."
- Published: 22 October 2014
- Written by Investor Ideas